[Earnest-dist] CU Branding: Presentation by Cathy Sams

Ronald Grant RONG at clemson.edu
Wed Sep 30 12:53:09 EDT 2009


Engineering and Science faculty and staff involved in producing departmental communication pieces may want to attend this presentation.

Stronger brand, same DNA
CU Branding Presentation by Cathy Sams

If you were unable to come to the original branding presentation on Monday, please plan to join us on Thursday, Oct. 1, for a second presentation on the university's new branding initiative.

Based on research with key constituents, including faculty, staff and students, the new brand architecture includes a set of visual and verbal tools - including a new academic logo - to bring more unity and sophistication to Clemson publications, Web sites and branded materials.

This second session at 2 p.m. until 4 p.m. on Thursday, Oct. 1, in Meeting Room A of the Hendrix Student Center, is open to anyone who is interested in the new branding initiative and how they can help us market Clemson more effectively.

Find out how you can use the new brand portfolio in your communications programs and who to contact for more information.

Cathy Sams
Chief Public Affairs Officer


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